Communications for member associations and not for profits Dreamweaver Publishing

Marketing resources for independent businesses, professional firms and memeber organisations.

accounting

associations

restaurants/cafes

printers

small business

Communications for member associations and not for profits

Marketing and communication issues for member associations and not for profit organisations, including enhanced publications, newsletters and magazines for association members, member communication, generation of sponsorship, advertising, etc.

The content is easy to understand, apply and implement within your organisation.

Effective Publications for Associations

AUD $49.00

This publication is a practical step-by-step guide to analysing your publications, as well as developing strategies and action plans to implement change. This book will help you to successfully manage your publications.

Topics covered in the book include evaluating your existing publications, doing a publications review and developing a readership survey. Also included is information about financial issues and implications, generating revenue through advertising and sponsorship as well as making changes to existing publications, sources of content, working with publishers and printers, production, marketing and distribution, electronic vs printed publications and developing an action plan for your publication.

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